Social media strategy support and professional onboarding documents for Fresenius Kabi
%20(1312%20x%20600%20px)%20(4)_66660559.webp)
Introduction
Training new employees professionally and effectively is a challenge that should not be underestimated for companies of any size and orientation.
Fresenius Kabi, the world's leading healthcare company, which offers medical products for infusion, transfusion and clinical nutrition, among other things, is also confronted with the fact that "onboarding" is becoming increasingly complex as its size and global reach increase (keyword #remotework).
In order to bring all new social media employees operating at a national level on board the Fresenius Kabi social media ship, the Social Media and Corporate Communications team at the corporate headquarters in Bad Homburg v.d.H. sought support from Social DNA. Together, we set course for a strategically, didactically and visually memorable onboarding for all national social media teams.
Overview
Customer
Fresenius Kabi
Industry
Life Sciences & Healthcare
Zielgruppe
Services
Corporate Influencer
Social Advertising
Conclusion - "Only those who know where they want to sail can set sail correctly." (Jürg Meier)
The case study for and with Fresenius Kabi is once again a best-practice example of successful collaboration between agency and client on an equal footing. Thanks to the close cooperation and the many glances over the shoulder, which also strengthened the personal cohesion between "client and agency", all sides are happy with the results in the end.
We wish Fresenius Kabi and all future employees much joy and success in all social media activities, which can unfold their full potential in the future through our joint project, and we look forward to everything that is yet to come.😊
"We really enjoyed working with Social DNA, both on a professional and human level, and the end products are impressive. We are very happy to have found a strong partner in Social DNA."
Florian Fix
Head of Social Media/ Corporate Communications & CSR, Fresenius Kabi
We help our customers to realize their digital potential
Contact us